Class information for:
Level 2: BUSINESS//ADVANCES IN CONSUMER RESEARCH//JOURNAL OF ADVERTISING RESEARCH

Basic class information

Class id #P Avg. number of
references
Database coverage
of references
250 19820 49.2 42%



Bar chart of Publication_year

Last years might be incomplete

Hierarchy of classes

The table includes all classes above and classes immediately below the current class.



Cluster id Level Cluster label #P
1 4 ECONOMICS//EDUCATION & EDUCATIONAL RESEARCH//PSYCHOL 3876184
294 3       COMMUNICATION//BUSINESS//PUBLIC RELATIONS REVIEW 41542
250 2             BUSINESS//ADVANCES IN CONSUMER RESEARCH//JOURNAL OF ADVERTISING RESEARCH 19820
427 1                   CUSTOMER SATISFACTION//SERVICE QUALITY//SERVICE FAILURE 3464
2057 1                   ONLINE SHOPPING//ELECTRONIC COMMERCE//E COMMERCE 2371
2110 1                   JOURNAL OF ADVERTISING RESEARCH//JOURNAL OF ADVERTISING//BUSINESS 2354
2385 1                   ADVANCES IN CONSUMER RESEARCH//JOURNAL OF MACROMARKETING//CONSUMPTION MARKETS & CULTURE 2265
4897 1                   WORD OF MOUTH//ONLINE REVIEWS//ELECTRONIC WORD OF MOUTH 1706
7706 1                   BRAND EXTENSIONS//BRAND EQUITY//BRAND PERSONALITY 1337
13093 1                   JOURNAL OF ADVERTISING//GENDER ROLE PORTRAYALS//INTERNATIONAL JOURNAL OF ADVERTISING 860
13368 1                   MATERIALISM//EXPERIENTIAL PURCHASES//MONEY ETHIC 842
13641 1                   SPONSORSHIP//INTERNATIONAL JOURNAL OF SPORTS MARKETING & SPONSORSHIP//CELEBRITY ENDORSEMENT 823
13792 1                   COUNTRY OF ORIGIN//CONSUMER ETHNOCENTRISM//COUNTRY IMAGE 813
14151 1                   SERVICESCAPE//ATMOSPHERICS//AMBIENT SCENT 788
18545 1                   JOURNAL OF PUBLIC POLICY & MARKETING//COMPARATIVE ADVERTISING//BRAND CONFUSION 547
19400 1                   ADVANCES IN CONSUMER RESEARCH//FAMILY DECISION MAKING//CHILDRENS INFLUENCE 507
22618 1                   JOURNAL OF ADVERTISING RESEARCH//ADVERTISING AGENCIES//INTEGRATED MARKETING COMMUNICATIONS 374
26021 1                   ETHNIC MARKETING//MKT BUSINESS ECON GRP//AGRO FOOD DEV ECON 265
27283 1                   NOSTALGIA//PERSONAL NOSTALGIA//NOSTALGIA PRONENESS 233
28405 1                   MEANS END CHAIN//LADDERING//HIERARCHICAL VALUE MAP 207
37196 1                   MAYMAND//INTERNATIONAL JOURNAL OF MARKET RESEARCH//AGR FOOD RURAL ENTERPRISE 64

Terms with highest relevance score



rank Term termType Chi square Shr. of publ. in
class containing
term
Class's shr. of
term's tot. occurrences
#P with term
in class
1 BUSINESS WoSSC 1849160 56% 11% 11105
2 ADVANCES IN CONSUMER RESEARCH journal 891212 6% 49% 1184
3 JOURNAL OF ADVERTISING RESEARCH journal 813793 4% 62% 859
4 MKT address 643510 10% 22% 1915
5 JOURNAL OF ADVERTISING journal 614905 3% 65% 618
6 CUSTOMER SATISFACTION authKW 478922 3% 47% 658
7 JOURNAL OF CONSUMER RESEARCH journal 406336 4% 38% 705
8 SERVICE QUALITY authKW 378906 3% 44% 563
9 PSYCHOLOGY & MARKETING journal 365692 3% 43% 549
10 JOURNAL OF BUSINESS RESEARCH journal 357701 5% 22% 1048

Web of Science journal categories



Rank Term Chi square Shr. of publ. in
class containing
term
Class's shr. of
term's tot. occurrences
#P with term
in class
1 Business 1849160 56% 11% 11105
2 Communication 167869 12% 5% 2302
3 Hospitality, Leisure, Sport & Tourism 105102 7% 5% 1319
4 Management 104264 16% 2% 3183
5 Psychology, Applied 15738 5% 1% 921
6 Information Science & Library Science 9894 4% 1% 743
7 Psychology, Social 7498 4% 1% 700
8 Computer Science, Information Systems 6457 5% 1% 1042
9 Psychology, Multidisciplinary 3322 3% 0% 679
10 Sociology 1461 2% 0% 384

Address terms



Rank Term Chi square Shr. of publ. in
class containing
term
Class's shr. of
term's tot. occurrences
#P with term
in class
1 MKT 643510 10% 22% 1915
2 BUSINESS 121880 9% 4% 1859
3 BUSINESS ADM 104580 7% 5% 1323
4 MANAGEMENT 42424 6% 3% 1105
5 TOURISM CONVENT 39651 0% 68% 38
6 ADVERTISING 37942 0% 28% 88
7 MARKETING 36598 0% 25% 97
8 MANAGEMENT MKT 36270 1% 10% 238
9 HOTEL TOURISM MANAGEMENT 34927 1% 14% 160
10 HOSPITALITY TOURISM MANAGEMENT 30043 1% 18% 110

Journals



Rank Term Chi square Shr. of publ. in
class containing
term
Class's shr. of
term's tot. occurrences
#P with term
in class
1 ADVANCES IN CONSUMER RESEARCH 891212 6% 49% 1184
2 JOURNAL OF ADVERTISING RESEARCH 813793 4% 62% 859
3 JOURNAL OF ADVERTISING 614905 3% 65% 618
4 JOURNAL OF CONSUMER RESEARCH 406336 4% 38% 705
5 PSYCHOLOGY & MARKETING 365692 3% 43% 549
6 JOURNAL OF BUSINESS RESEARCH 357701 5% 22% 1048
7 INTERNATIONAL JOURNAL OF ADVERTISING 231168 1% 65% 232
8 EUROPEAN JOURNAL OF MARKETING 215038 2% 35% 404
9 JOURNAL OF SERVICES MARKETING 143805 1% 48% 193
10 JOURNAL OF MARKETING 129828 2% 25% 345

Author Key Words



Rank Term Chi square Shr. of publ. in
class containing
term
Class's shr. of
term's tot. occurrences
#P with
term in
class
LCSH search Wikipedia search
1 CUSTOMER SATISFACTION 478922 3% 47% 658 Search CUSTOMER+SATISFACTION Search CUSTOMER+SATISFACTION
2 SERVICE QUALITY 378906 3% 44% 563 Search SERVICE+QUALITY Search SERVICE+QUALITY
3 CUSTOMER LOYALTY 281310 1% 63% 292 Search CUSTOMER+LOYALTY Search CUSTOMER+LOYALTY
4 WORD OF MOUTH 232572 1% 65% 234 Search WORD+OF+MOUTH Search WORD+OF+MOUTH
5 SERVICE RECOVERY 217497 1% 84% 169 Search SERVICE+RECOVERY Search SERVICE+RECOVERY
6 SERVICE FAILURE 214084 1% 84% 166 Search SERVICE+FAILURE Search SERVICE+FAILURE
7 CONSUMER BEHAVIOUR 192182 2% 33% 379 Search CONSUMER+BEHAVIOUR Search CONSUMER+BEHAVIOUR
8 BRAND EQUITY 176937 1% 63% 183 Search BRAND+EQUITY Search BRAND+EQUITY
9 LOYALTY 151892 1% 39% 252 Search LOYALTY Search LOYALTY
10 ELECTRONIC WORD OF MOUTH 129267 1% 84% 100 Search ELECTRONIC+WORD+OF+MOUTH Search ELECTRONIC+WORD+OF+MOUTH

Core articles

The table includes core articles in the class. The following variables is taken into account for the relevance score of an article in a cluster c:
(1) Number of references referring to publications in the class.
(2) Share of total number of active references referring to publications in the class.
(3) Age of the article. New articles get higher score than old articles.
(4) Citation rate, normalized to year.



Rank Reference # ref. in
cl.
Shr. of ref. in
cl.
Citations
1 THOMPSON, CJ , ARNOULD, E , GIESLER, M , (2013) DISCURSIVITY, DIFFERENCE, AND DISRUPTION: GENEALOGICAL REFLECTIONS ON THE CONSUMER CULTURE THEORY HETEROGLOSSIA.MARKETING THEORY. VOL. 13. ISSUE 2. P. 149 -174 102 91% 20
2 GHASEMAGHAEI, M , HASSANEIN, K , (2016) A MACRO MODEL OF ONLINE INFORMATION QUALITY PERCEPTIONS: A REVIEW AND SYNTHESIS OF THE LITERATURE.COMPUTERS IN HUMAN BEHAVIOR. VOL. 55. ISSUE . P. 972 -991 163 54% 1
3 HUSEYNOV, F , YILDIRIM, SO , (2016) BEHAVIORAL ISSUES IN B2C E-COMMERCE: THE-STATE-OF-THE-ART.INFORMATION DEVELOPMENT. VOL. 32. ISSUE 5. P. 1343 -1358 113 81% 0
4 KING, RA , RACHERLA, P , BUSH, VD , (2014) WHAT WE KNOW AND DON'T KNOW ABOUT ONLINE WORD-OF-MOUTH: A REVIEW AND SYNTHESIS OF THE LITERATURE.JOURNAL OF INTERACTIVE MARKETING. VOL. 28. ISSUE 3. P. 167 -183 86 79% 45
5 YANG, W , MATTILA, AS , (2017) THE IMPACT OF STATUS SEEKING ON CONSUMERS' WORD OF MOUTH AND PRODUCT PREFERENCE-A COMPARISON BETWEEN LUXURY HOSPITALITY SERVICES AND LUXURY GOODS.JOURNAL OF HOSPITALITY & TOURISM RESEARCH. VOL. 41. ISSUE 1. P. 3 -22 36 80% 3
6 DONNELLY, GE , KSENDZOVA, M , HOWELL, RT , VOHS, KD , BAUMEISTER, RF , (2016) BUYING TO BLUNT NEGATIVE FEELINGS: MATERIALISTIC ESCAPE FROM THE SELF.REVIEW OF GENERAL PSYCHOLOGY. VOL. 20. ISSUE 3. P. 272 -316 108 61% 0
7 VALVI, AC , FRAGKOS, KC , (2012) CRITICAL REVIEW OF THE E-LOYALTY LITERATURE: A PURCHASE-CENTRED FRAMEWORK.ELECTRONIC COMMERCE RESEARCH. VOL. 12. ISSUE 3. P. 331-378 94 69% 14
8 GENSLER, S , VOLCKNER, F , LIU-THOMPKINS, Y , WIERTZ, C , (2013) MANAGING BRANDS IN THE SOCIAL MEDIA ENVIRONMENT.JOURNAL OF INTERACTIVE MARKETING. VOL. 27. ISSUE 4. P. 242-256 71 81% 28
9 IVERSEN, NM , HEM, LE , (2011) RECIPROCAL TRANSFER EFFECTS FOR BRAND EXTENSIONS OF GLOBAL OR LOCAL ORIGIN: EVIDENCE FROM NORWAY.INTERNATIONAL MARKETING REVIEW. VOL. 28. ISSUE 4-5. P. 365-411 75 86% 10
10 XIE, KL , ZHANG, ZL , ZHANG, ZQ , (2014) THE BUSINESS VALUE OF ONLINE CONSUMER REVIEWS AND MANAGEMENT RESPONSE TO HOTEL PERFORMANCE.INTERNATIONAL JOURNAL OF HOSPITALITY MANAGEMENT. VOL. 43. ISSUE . P. 1 -12 59 91% 13

Classes with closest relation at Level 2



Rank Class id link
1 455 INFORMATION & MANAGEMENT//INFORMATION SCIENCE & LIBRARY SCIENCE//MIS QUARTERLY
2 1040 HOSPITALITY, LEISURE, SPORT & TOURISM//ANNALS OF TOURISM RESEARCH//TOURISM MANAGEMENT
3 2216 ASSOCIATION RULES//DATA MINING//FREQUENT ITEMSETS
4 2600 SYNESTHESIA//SYNAESTHESIA//KANSEI ENGINEERING
5 3121 PUBLIC RELATIONS REVIEW//PUBLIC RELATIONS//JOURNAL OF PUBLIC RELATIONS RESEARCH
6 3916 JOURNAL OF CONSUMER POLICY//PRODUCT RECALL//PRODUCT HAZARD
7 163 INTERNATIONAL JOURNAL OF INDUSTRIAL ORGANIZATION//ECONOMICS//MARKETING SCIENCE
8 2710 POETICS//JOURNAL OF CULTURAL ECONOMICS//SOFTWARE PIRACY
9 2745 INFORMATION PRIVACY//PRIVACY//PRIVACY CONCERN
10 17 BUSINESS//MANAGEMENT//STRATEGIC MANAGEMENT JOURNAL

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