Class information for:
Level 1: MARKET ORIENTATION//MARKETING CAPABILITIES//BUSINESS

Basic class information
Class id #P Avg. number of
references		 Database coverage
of references
7720 1336 62.9 52%


Bar chart of Publication_year

Last years might be incomplete

Hierarchy of classes
The table includes all classes above and classes immediately below the current class.


Cluster id Level Cluster label #P
1 4 ECONOMICS//EDUCATION & EDUCATIONAL RESEARCH//PSYCHOL 3876184
17 3       BUSINESS//BUSINESS, FINANCE//MANAGEMENT 121089
17 2             BUSINESS//MANAGEMENT//STRATEGIC MANAGEMENT JOURNAL 37259
7720 1                   MARKET ORIENTATION//MARKETING CAPABILITIES//BUSINESS 1336

Terms with highest relevance score


rank Term termType Chi square Shr. of publ. in
class containing
term		 Class's shr. of
term's tot. occurrences		 #P with
term in
class
1 MARKET ORIENTATION authKW 4360427 23% 63% 302
2 MARKETING CAPABILITIES authKW 609653 4% 54% 49
3 BUSINESS WoSSC 206843 72% 1% 963
4 STRATEGIC ORIENTATION authKW 195527 2% 33% 26
5 CUSTOMER ORIENTATION authKW 173257 3% 17% 45
6 JOURNAL OF THE ACADEMY OF MARKETING SCIENCE journal 171271 6% 10% 75
7 TECHNOLOGY ORIENTATION authKW 163238 1% 71% 10
8 LEARNING ORIENTATION authKW 147454 2% 29% 22
9 MARKETING ORGANIZATION authKW 146263 1% 80% 8
10 BUSINESS PERFORMANCE authKW 139284 3% 13% 46

Web of Science journal categories


Rank Term Chi square Shr. of publ. in
class containing
term		 Class's shr. of
term's tot. occurrences		 #P with
term in
class
1 Business 206843 72% 1% 963
2 Management 42733 39% 0% 520
3 Engineering, Industrial 1804 7% 0% 88
4 Hospitality, Leisure, Sport & Tourism 716 2% 0% 29
5 Agricultural Economics & Policy 264 1% 0% 14
6 Operations Research & Management Science 138 3% 0% 37
7 Economics 121 4% 0% 57
8 Planning & Development 89 1% 0% 17
9 Psychology, Applied 67 1% 0% 18
10 Communication 30 1% 0% 10

Address terms


Rank Term Chi square Shr. of publ. in
class containing
term		 Class's shr. of
term's tot. occurrences		 #P with
term in
class
1 MKT 100209 15% 2% 196
2 INNOVAT MANAGEMENT ORG CHANGE 45708 0% 100% 2
3 MKT INT TRADE 45708 0% 100% 2
4 SECT STRATEG ORG DESIGN 45708 0% 100% 2
5 BUSINESS 30828 18% 1% 241
6 CHAIR MKT BUSINESS 30471 0% 67% 2
7 ELI BROAD MANAGEMENT 23901 2% 5% 22
8 AARHUS BUSINESSM P MKT STAT 22854 0% 100% 1
9 AGROFOOD TECHNOL ARAGON 22854 0% 100% 1
10 BIGA IIBF 22854 0% 100% 1

Journals


Rank Term Chi square Shr. of publ. in
class containing
term		 Class's shr. of
term's tot. occurrences		 #P with
term in
class
1 JOURNAL OF THE ACADEMY OF MARKETING SCIENCE 171271 6% 10% 75
2 INDUSTRIAL MARKETING MANAGEMENT 134558 9% 5% 118
3 JOURNAL OF MARKETING 120144 6% 6% 86
4 JOURNAL OF BUSINESS RESEARCH 97711 11% 3% 142
5 EUROPEAN JOURNAL OF MARKETING 82760 5% 6% 65
6 JOURNAL OF PRODUCT INNOVATION MANAGEMENT 50430 4% 4% 52
7 INTERNATIONAL MARKETING REVIEW 47526 2% 6% 33
8 JOURNAL OF INTERNATIONAL MARKETING 43828 2% 7% 29
9 INTERNATIONAL JOURNAL OF RESEARCH IN MARKETING 31046 2% 5% 29
10 JOURNAL OF BUSINESS & INDUSTRIAL MARKETING 30786 2% 5% 28

Author Key Words


Rank Term Chi square Shr. of publ. in
class containing
term		 Class's shr. of
term's tot. occurrences		 #P with
term in
class		 LCSH search Wikipedia search
1 MARKET ORIENTATION 4360427 23% 63% 302 Search MARKET+ORIENTATION Search MARKET+ORIENTATION
2 MARKETING CAPABILITIES 609653 4% 54% 49 Search MARKETING+CAPABILITIES Search MARKETING+CAPABILITIES
3 STRATEGIC ORIENTATION 195527 2% 33% 26 Search STRATEGIC+ORIENTATION Search STRATEGIC+ORIENTATION
4 CUSTOMER ORIENTATION 173257 3% 17% 45 Search CUSTOMER+ORIENTATION Search CUSTOMER+ORIENTATION
5 TECHNOLOGY ORIENTATION 163238 1% 71% 10 Search TECHNOLOGY+ORIENTATION Search TECHNOLOGY+ORIENTATION
6 LEARNING ORIENTATION 147454 2% 29% 22 Search LEARNING+ORIENTATION Search LEARNING+ORIENTATION
7 MARKETING ORGANIZATION 146263 1% 80% 8 Search MARKETING+ORGANIZATION Search MARKETING+ORGANIZATION
8 BUSINESS PERFORMANCE 139284 3% 13% 46 Search BUSINESS+PERFORMANCE Search BUSINESS+PERFORMANCE
9 MARKET DRIVING 117534 0% 86% 6 Search MARKET+DRIVING Search MARKET+DRIVING
10 PROACTIVE MARKET ORIENTATION 111981 1% 70% 7 Search PROACTIVE+MARKET+ORIENTATION Search PROACTIVE+MARKET+ORIENTATION

Core articles
The table includes core articles in the class. The following variables is taken into account for the relevance score of an article in a cluster c:
(1) Number of references referring to publications in the class.
(2) Share of total number of active references referring to publications in the class.
(3) Age of the article. New articles get higher score than old articles.
(4) Citation rate, normalized to year.


Rank Reference # ref.
in cl.		 Shr. of ref. in
cl.		 Citations
1 SHAH, SMA , EL-GOHARY, H , HUSSAIN, JG , (2015) AN INVESTIGATION OF MARKET ORIENTATION (MO) AND TOURISM SMALL AND MEDIUM-SIZED ENTERPRISES' (SMES) PERFORMANCE IN DEVELOPING COUNTRIES: A REVIEW OF THE LITERATURE.JOURNAL OF TRAVEL & TOURISM MARKETING. VOL. 32. ISSUE 8. P. 990 -1022 58 78% 0
2 THEODOSIOU, M , KEHAGIAS, J , KATSIKEA, E , (2012) STRATEGIC ORIENTATIONS, MARKETING CAPABILITIES AND FIRM PERFORMANCE: AN EMPIRICAL INVESTIGATION IN THE CONTEXT OF FRONTLINE MANAGERS IN SERVICE ORGANIZATIONS.INDUSTRIAL MARKETING MANAGEMENT. VOL. 41. ISSUE 7. P. 1058 -1070 52 78% 14
3 GONZALEZ-BENITO, O , GONZALEZ-BENITO, J , (2005) CULTURAL VS. OPERATIONAL MARKET ORIENTATION AND OBJECTIVE VS. SUBJECTIVE PERFORMANCE: PERSPECTIVE OF PRODUCTION AND OPERATIONS.INDUSTRIAL MARKETING MANAGEMENT. VOL. 34. ISSUE 8. P. 797-829 61 80% 29
4 AGIC, E , CINJAREVIC, M , KURTOVIC, E , CICIC, M , (2016) STRATEGIC MARKETING PATTERNS AND PERFORMANCE IMPLICATIONS.EUROPEAN JOURNAL OF MARKETING. VOL. 50. ISSUE 12. P. 2216 -2248 54 67% 0
5 HAKALA, H , (2011) STRATEGIC ORIENTATIONS IN MANAGEMENT LITERATURE: THREE APPROACHES TO UNDERSTANDING THE INTERACTION BETWEEN MARKET, TECHNOLOGY, ENTREPRENEURIAL AND LEARNING ORIENTATIONS.INTERNATIONAL JOURNAL OF MANAGEMENT REVIEWS. VOL. 13. ISSUE 2. P. 199-217 46 72% 32
6 GRINSTEIN, A , (2008) THE RELATIONSHIPS BETWEEN MARKET ORIENTATION AND ALTERNATIVE STRATEGIC ORIENTATIONS - A META-ANALYSIS.EUROPEAN JOURNAL OF MARKETING. VOL. 42. ISSUE 1-2. P. 115-134 51 69% 52
7 ROERSEN, MJ , KRAAIJENBRINK, J , GROEN, AJ , (2013) MARKETING IGNORANCE AND THE VALIDITY OF NARVER AND SLATER'S MKTOR SCALE IN HIGH-TECH RUSSIAN FIRMS.JOURNAL OF PRODUCT INNOVATION MANAGEMENT. VOL. 30. ISSUE 3. P. 545-559 35 80% 2
8 VAN RAAIJ, EM , STOELHORST, JW , (2008) THE IMPLEMENTATION OF A MARKET ORIENTATION A REVIEW AND INTEGRATION OF THE CONTRIBUTIONS TO DATE.EUROPEAN JOURNAL OF MARKETING. VOL. 42. ISSUE 11-12. P. 1265 -1293 37 79% 23
9 LIAO, SH , CHANG, WJ , WU, CC , KATRICHIS, JM , (2011) A SURVEY OF MARKET ORIENTATION RESEARCH (1995-2008).INDUSTRIAL MARKETING MANAGEMENT. VOL. 40. ISSUE 2. P. 301 -310 44 61% 16
10 SORENSEN, HE , (2009) WHY COMPETITORS MATTER FOR MARKET ORIENTATION.EUROPEAN JOURNAL OF MARKETING. VOL. 43. ISSUE 5-6. P. 735 -761 36 80% 14

Classes with closest relation at Level 1


Rank Class id link
1 14469 ENTREPRENEURIAL ORIENTATION//CORPORATE ENTREPRENEURSHIP//INTRAPRENEURSHIP
2 23441 MARKETING FINANCE INTERFACE//CORPORATE NAME CHANGE//CHIEF MARKETING OFFICER
3 3491 JOURNAL OF PRODUCT INNOVATION MANAGEMENT//NEW PRODUCT DEVELOPMENT//RESEARCH-TECHNOLOGY MANAGEMENT
4 7933 BORN GLOBALS//INTERNATIONAL ENTREPRENEURSHIP//INTERNATIONAL NEW VENTURES
5 11056 SALES MANAGEMENT//SALES FORCE//SALES PERFORMANCE
6 15255 STRATEGIC GROUPS//STRATEGIC MANAGEMENT JOURNAL//GENERIC STRATEGIES
7 2118 INDUSTRIAL MARKETING MANAGEMENT//JOURNAL OF BUSINESS & INDUSTRIAL MARKETING//RELATIONSHIP MARKETING
8 31460 PRICING CAPABILITIES//PRODUCT ELIMINATION//VALUE BASED PRICING
9 280 KNOWLEDGE MANAGEMENT//JOURNAL OF KNOWLEDGE MANAGEMENT//KNOWLEDGE MANAGEMENT RESEARCH & PRACTICE
10 26441 INTERNATIONAL ENTREPRENEURSHIP AND MANAGEMENT JOURNAL//MANAGEMENT DECISION//SMALL SERVICES

Go to start page