Dear all,
Reference: Full-blown opportunity. 

This BFO (blind flash of the obvious) just hit me on the value of asking. It occurred to me how the original idea and perceived pain of the oragnisation we worked with for the full-blown opportunity morphed along the way, as the team bounced questions with the owners and hosts. The idea of co-creation that Prof. Terrence talked about came in mind (Venture Cup Opening on Thu 13 Oct 2011 at SSE). It will become necessary to view the wickedness of challenges now, as we scan the landscape for opportunities. 

Cheers!
Jovin Hurry