Class information for:
Level 1: CONSUMPTION MARKETS & CULTURE//JOURNAL OF MACROMARKETING//MARKETING THEORY

Basic class information
ID Publications Average number
of references		 Avg. shr. active
ref. in WoS
3014 2009 52.7 31%


Bar chart of Publication_year

Last years might be incomplete

Classes in level above (level 2)


ID, lev.
above		 Publications Label for level above
158 21929 BUSINESS//JOURNAL OF ADVERTISING RESEARCH//ADVANCES IN CONSUMER RESEARCH

Terms with highest relevance score


Rank Term Type of term Relevance score
(tfidf)		 Class's shr.
of term's tot.
occurrences		 Shr. of publ.
in class containing
term		 Num. of
publ. in
class
1 CONSUMPTION MARKETS & CULTURE Journal 67 61% 3% 70
2 JOURNAL OF MACROMARKETING Journal 53 44% 5% 93
3 MARKETING THEORY Journal 37 39% 4% 74
4 ANTI CONSUMPTION Author keyword 33 72% 1% 26
5 JOURNAL OF CONSUMER RESEARCH Journal 33 13% 12% 238
6 MACROMARKETING Author keyword 31 46% 2% 50
7 CONSUMER RESISTANCE Author keyword 23 69% 1% 20
8 ADVANCES IN CONSUMER RESEARCH Journal 20 12% 8% 154
9 JOURNAL OF CONSUMER BEHAVIOUR Journal 16 24% 3% 58
10 CONSUMER CULTURE THEORY Author keyword 11 60% 1% 12

Web of Science journal categories

Author Key Words


Rank Web of Science journal category Relevance score
(tfidf)		 Class's shr.
of term's tot.
occurrences		 Shr. of publ.
in class containing
term		 Num. of
publ. in
class		 LCSH search Wikipedia search
1 ANTI CONSUMPTION 33 72% 1% 26 Search ANTI+CONSUMPTION Search ANTI+CONSUMPTION
2 MACROMARKETING 31 46% 2% 50 Search MACROMARKETING Search MACROMARKETING
3 CONSUMER RESISTANCE 23 69% 1% 20 Search CONSUMER+RESISTANCE Search CONSUMER+RESISTANCE
4 CONSUMER CULTURE THEORY 11 60% 1% 12 Search CONSUMER+CULTURE+THEORY Search CONSUMER+CULTURE+THEORY
5 SUBSISTENCE MARKETPLACES 10 57% 1% 12 Search SUBSISTENCE+MARKETPLACES Search SUBSISTENCE+MARKETPLACES
6 GIFT GIVING 10 31% 1% 26 Search GIFT+GIVING Search GIFT+GIVING
7 BRAND MEANING 7 64% 0% 7 Search BRAND+MEANING Search BRAND+MEANING
8 MARKETING SYSTEMS 6 48% 0% 10 Search MARKETING+SYSTEMS Search MARKETING+SYSTEMS
9 CONSUMER CULTURE 6 19% 1% 30 Search CONSUMER+CULTURE Search CONSUMER+CULTURE
10 TRANSFORMATIVE CONSUMER RESEARCH 6 53% 0% 8 Search TRANSFORMATIVE+CONSUMER+RESEARCH Search TRANSFORMATIVE+CONSUMER+RESEARCH

Key Words Plus


Rank Web of Science journal category Relevance score
(tfidf)		 Class's shr.
of term's tot.
occurrences		 Shr. of publ.
in class containing
term		 Num. of
publ. in
class
1 CONSUMER RESEARCH 58 29% 8% 169
2 POSSESSIONS 43 29% 6% 124
3 CHRISTMAS GIFT 41 90% 1% 18
4 EXTENDED SELF 25 40% 2% 49
5 ANTI CONSUMPTION 21 65% 1% 20
6 SELF GIFTS 15 71% 1% 12
7 BRAND COMMUNITY 15 23% 3% 56
8 VOLUNTARY SIMPLICITY 14 51% 1% 20
9 SPECIAL POSSESSIONS 13 67% 1% 12
10 CRITICAL IMAGINATION 13 69% 1% 11

Journals


Rank Web of Science journal category Relevance score
(tfidf)		 Class's shr.
of term's tot.
occurrences		 Shr. of publ.
in class containing
term		 Num. of
publ. in
class
1 CONSUMPTION MARKETS & CULTURE 67 61% 3% 70
2 JOURNAL OF MACROMARKETING 53 44% 5% 93
3 MARKETING THEORY 37 39% 4% 74
4 JOURNAL OF CONSUMER RESEARCH 33 13% 12% 238
5 ADVANCES IN CONSUMER RESEARCH 20 12% 8% 154
6 JOURNAL OF CONSUMER BEHAVIOUR 16 24% 3% 58
7 JOURNAL OF PUBLIC POLICY & MARKETING 9 11% 4% 79
8 JOURNAL OF CONSUMER CULTURE 8 24% 1% 29
9 INTERNATIONAL JOURNAL OF ARTS MANAGEMENT 1 12% 0% 9

Reviews


Title Publ. year Cit. Active
references		 % act. ref.
to same field
An emotional economy of mundane objects 2015 2 71 70%
Brand community 2001 736 22 36%
Brands Defined as Semiotic Marketing Systems 2015 1 38 61%
Sharing 2010 76 62 45%
We are what we post? Self-presentation in personal Web space 2003 176 36 72%
Connecting contexts A Badiouian epistemology for consumer culture theory 2014 2 47 91%
Interpreting consumers: A hermeneutical framework for deriving marketing insights from the texts of consumers' consumption stories 1997 260 45 60%
Older consumers' disposition of special possessions 2000 113 48 65%
The fire of desire: A multisited inquiry into consumer passion 2003 167 36 69%
Politicizing consumer culture: Advertising's appropriation of political ideology in China's social transition 2008 39 23 87%

Address terms


Rank Address term Relevance score
(tfidf)		 Class's shr.
of term's tot.
occurrences		 Shr. of publ.
in class containing
term		 Num. of
publ.
in class
1 SERV ENSEIGNEMENT MKT 6 80% 0.2% 4
2 CONSUMPT STUDIES 3 100% 0.1% 3
3 MARKETS INNOVAT 2 67% 0.1% 2
4 ROBERT B PAMPLIN JR BUSINESS ADM 2 50% 0.1% 3
5 QUINLAN BUSINESS 2 23% 0.4% 8
6 CBA AGRIBUSINESS PROGRAMS 1 100% 0.1% 2
7 MKT ADVERTISING LEGAL STUDIES 1 100% 0.1% 2
8 DR ROBERT B PAMPLIN JR BUSINESS ADM 1 30% 0.1% 3
9 LIAUTAUD BUSINESS 1 19% 0.2% 5
10 EARL N PHILLIPS BUSINESS 1 40% 0.1% 2

Related classes at same level (level 1)


Rank Relatedness score Related classes
1 0.0000209870 ETHNIC MARKETING//GREEK CANADIANS//MKT BUSINESS ECON GRP
2 0.0000204805 CONSUMER BOYCOTT//FACTORY RELOCATION//BOYCOTT
3 0.0000140108 COMPULSIVE BUYING//MATERIALISM//MONEY ETHIC
4 0.0000133194 NOSTALGIA//MENTAL HEALTH STABILITY//NOSTALGIA PRONENESS
5 0.0000109793 CONSUMER MARKET KNOWLEDGE//RETAIL SERV//SHARIATI
6 0.0000106909 CHILDRENS INFLUENCE//FAMILY DECISION MAKING//CONSUMER SOCIALIZATION
7 0.0000093861 BRAND EXTENSIONS//BRAND EQUITY//BRAND PERSONALITY
8 0.0000086268 MEANS END CHAIN//HIERARCHICAL VALUE MAP//LADDERING
9 0.0000082845 COUNTRY OF ORIGIN//INTERNATIONAL MARKETING REVIEW//JOURNAL OF INTERNATIONAL MARKETING
10 0.0000080755 BEHAVIORAL PERSPECTIVE MODEL//AMBIENT SCENT//STORE ATMOSPHERICS