Class information for:
Level 1: LOYALTY PROGRAMS//SWITCHING COSTS//LOYALTY PROGRAM

Basic class information

ID Publications Average number
of references
Avg. shr. active
ref. in WoS
20318 403 31.6 54%



Bar chart of Publication_year

Last years might be incomplete

Classes in level above (level 2)



ID, lev.
above
Publications Label for level above
152 22181 INTERNATIONAL JOURNAL OF INDUSTRIAL ORGANIZATION//ANTITRUST LAW JOURNAL//RAND JOURNAL OF ECONOMICS

Terms with highest relevance score



Rank Term Type of term Relevance score
(tfidf)
Class's shr.
of term's tot.
occurrences
Shr. of publ.
in class containing
term
Num. of
publ. in
class
1 LOYALTY PROGRAMS Author keyword 13 45% 5% 22
2 SWITCHING COSTS Author keyword 11 22% 11% 44
3 LOYALTY PROGRAM Author keyword 7 48% 3% 11
4 BEHAVIOR BASED PRICE DISCRIMINATION Author keyword 6 80% 1% 4
5 LOYALTY SCHEMES Author keyword 6 50% 2% 8
6 BEHAVIOR BASED PRICING Author keyword 4 75% 1% 3
7 COMPETITIVE PRICE DISCRIMINATION Author keyword 3 100% 1% 3
8 MANAGEMENT COGNIT SCI Address 3 100% 1% 3
9 REWARD PROGRAMS Author keyword 3 38% 1% 6
10 REWARD PROGRAM Author keyword 3 60% 1% 3

Web of Science journal categories

Author Key Words



Rank Web of Science journal category Relevance score
(tfidf)
Class's shr.
of term's tot.
occurrences
Shr. of publ.
in class containing
term
Num. of
publ. in
class
LCSH search Wikipedia search
1 LOYALTY PROGRAMS 13 45% 5% 22 Search LOYALTY+PROGRAMS Search LOYALTY+PROGRAMS
2 SWITCHING COSTS 11 22% 11% 44 Search SWITCHING+COSTS Search SWITCHING+COSTS
3 LOYALTY PROGRAM 7 48% 3% 11 Search LOYALTY+PROGRAM Search LOYALTY+PROGRAM
4 BEHAVIOR BASED PRICE DISCRIMINATION 6 80% 1% 4 Search BEHAVIOR+BASED+PRICE+DISCRIMINATION Search BEHAVIOR+BASED+PRICE+DISCRIMINATION
5 LOYALTY SCHEMES 6 50% 2% 8 Search LOYALTY+SCHEMES Search LOYALTY+SCHEMES
6 BEHAVIOR BASED PRICING 4 75% 1% 3 Search BEHAVIOR+BASED+PRICING Search BEHAVIOR+BASED+PRICING
7 COMPETITIVE PRICE DISCRIMINATION 3 100% 1% 3 Search COMPETITIVE+PRICE+DISCRIMINATION Search COMPETITIVE+PRICE+DISCRIMINATION
8 REWARD PROGRAMS 3 38% 1% 6 Search REWARD+PROGRAMS Search REWARD+PROGRAMS
9 REWARD PROGRAM 3 60% 1% 3 Search REWARD+PROGRAM Search REWARD+PROGRAM
10 NUMBER PORTABILITY 3 35% 1% 6 Search NUMBER+PORTABILITY Search NUMBER+PORTABILITY

Key Words Plus



Rank Web of Science journal category Relevance score
(tfidf)
Class's shr.
of term's tot.
occurrences
Shr. of publ.
in class containing
term
Num. of
publ. in
class
1 CUSTOMER RECOGNITION 26 80% 4% 16
2 CUSTOMER RETENTION 11 34% 6% 26
3 PURCHASE HISTORY 6 80% 1% 4
4 SWITCHING COSTS 6 12% 13% 51
5 MULTIPERIOD COMPETITION 6 71% 1% 5
6 CONSUMER SWITCHING COSTS 4 27% 3% 14
7 LOYALTY PROGRAMS 4 28% 3% 11
8 FREQUENCY REWARD 3 100% 1% 3
9 SALES IMPACT 3 100% 1% 3
10 CONSUMER PURCHASE BEHAVIOR 2 44% 1% 4

Journals

Reviews



Title Publ. year Cit. Active references % act. ref.
to same field
Review of the theoretical underpinnings of loyalty programs 2011 17 102 15%

Address terms



Rank Address term Relevance score
(tfidf)
Class's shr.
of term's tot.
occurrences
Shr. of publ.
in class containing
term
Num. of
publ.
in class
1 MANAGEMENT COGNIT SCI 3 100% 0.7% 3
2 EA 2043 2 50% 0.7% 3
3 GEST COGNIT 1 100% 0.5% 2
4 H JOHN HEINZ PUBL POLICY MANAGEMENT III 1 100% 0.5% 2
5 NFC ISTANBUL 1 50% 0.5% 2
6 AC NIELSEN MKT 1 50% 0.2% 1
7 DPTO ECON DIRECC EMP AS 1 50% 0.2% 1
8 ENGLISH INFORMAT MANAGEMENT 1 50% 0.2% 1
9 ABORAT INNOVAT STATE OWNED ASSETS ADM 0 33% 0.2% 1
10 GRP GENE MKT STRATEGY 0 33% 0.2% 1

Related classes at same level (level 1)



Rank Relatedness score Related classes
1 0.0000209918 PRICE DISPERSION//GENERALIZED SECOND PRICE AUCTION//SEARCH ADVERTISING
2 0.0000186289 CUSTOMER LIFETIME VALUE//CUSTOMER RELATIONSHIP MANAGEMENT//CHURN PREDICTION
3 0.0000163486 BUNDLING//DURABLE GOODS//INFORMATION GOODS
4 0.0000151948 SPATIAL COMPETITION//VERTICAL PRODUCT DIFFERENTIATION//PRODUCT DIFFERENTIATION
5 0.0000145229 PRICE MATCHING GUARANTEES//REFERENCE PRICE//REFERENCE PRICES
6 0.0000143516 NETWORK EFFECTS//INDIRECT NETWORK EFFECTS//NETWORK EXTERNALITIES
7 0.0000136052 THREE PART TARIFFS//FLAT RATE BIAS//TARIFF CHOICE
8 0.0000124405 MARKETING SCIENCE//PRIVATE LABELS//JOURNAL OF MARKETING RESEARCH
9 0.0000119934 CUSTOMER SATISFACTION//SERVICE QUALITY//SERVICE RECOVERY
10 0.0000106148 EXCLUSIVE DEALING//BUYER POWER//SLOTTING ALLOWANCES